Networking, why bother?
I was out recently having lunch with one of my clients who confessed to me that she had never (gasp) been to a networking event in her life. Moreover he was rather scathing about my apparent “addiction” to such activity and questioned whether it truly delivered in terms of the bottom line.
Once I revealed to her how much of my business was directly generated from business networking and associated activity she almost choked on her caesar salad. Read more 
The Networkers Healthcheck
Doctor: Now, what seems to be the problem?
Patient: I feel I’m doing all the right things but I just don’t seem to be getting the results.
Doctor: Hmm, a common ailment I’m afraid. Pop up on the couch and I’ll take a look. Ah yes, I see what the problem is here… you have a case of Networkers Inertia.
Patient: OMG! Is it serious? Read more
